Facebook Marketing and Advertising: Starting an Internet Business

Facebook is one of the most popular social media websites on the net. Here, you can connect with friends and family and meet new friends while marketing your business. The latest trend on the world-wide-web at this time is joining as many social networking websites as possible.

Facebook is a social networking website very well known amongst lots of individuals throughout the globe. People on Facebook speak in different languages, so be prepared to use the free Google Translate tool to understand some of the conversation. People are interesting and you will find many people with your same interests.

On Facebook you will have the opportunity to brand yourself as well. It is important people like and trust you before they decide to buy from you. People with similar interests will relate to you when you share your photographs and hobbies. Facebook users upload more than 250 million photos to the website each day. There are many business groups on Facebook. You may want to start a business group yourself. Business people will want you to give them business tips to help them focus on making money.

How to Make Friends

Did you know that Eighty percent of friend requests are automatically accepted? The best way to find friends is to let people know that you are accepting friend requests by saying, "Here is my facebook address, add me to your list." Another way to make friends is to find a group of like minded people who share the same hobbies or business interests, simply to go to the main interest page and click on the people following this interest and request to be their friend.

Presently, the Facebook website now has 900 million plus active users all over the world. If you have an online organization, you can see that Facebook can substantially help you promote your site plus your company.

Facebook advertising and marketing is one of the ways to get your business noticed online. Just give it some thought, with millions of energetic buyers globally, you can undoubtedly have a very great deal of prospective clients to promote your organization to.

Why press the Facebook "LIKES" Button?

Private "LIKES": If people like you, your Facebook fan page or something you've written or shared they will press the "LIKE" button.

Business "LIKES": Businesses are actually bribing people to like them. Some people are offering discounts on their products when people offer to "LIKE" them. People are doing webinars and at the end of the webinars they are not asking you to buy their products, they are asking you to "LIKE" their Business Fan page. The reason why "LIKES" are so important is that when you like something all your friends and people following you are able to see what you liked. They may also follow your links and like what you liked to be like you.

Internet entrepreneurs are signing up for this social networking website so that they can market their solutions or expert services. Facebook has an section where you can describe yourself, interests and add you business website URL. You are going to absolutely be able to successfully market place your web site on Facebook if you follow the Facebook guidelines. There are so many business groups online, you can literally learn to grow your business overnight.

Last year Facebook surpassed Google for the top ranking for total time spent online. There is over 16,000,000 Facebook fan pages that are marketing their products and services online.

Facebook Timeline

In 2012 they rolled out the new Timeline look. The Facebook Timeline cover image is a large header banner that reflects and brands you, your business, or hobby interests. This large image should not contain any call-to-actions (CTAs) according to Facebook guidelines. The Facebook Timeline is used to create your life story with Milestones. There are special events for your business and your personal story that meant something to you. This is a goal you or your company reached and can be featured on your timeline.

Facebook Advertising

If you are new to Facebook advertising you will be thrilled to know you can advertise to specific groups of people statistically speaking. You can target people according to their location, age, gender and interests so you know who you want to target them with your ad.

Advertising Products of interest are the Reach Generator which guarantees that advertisers reach 75% of their fans each month, and around 50% each week, according to Facebook (based on tests conducted last year). These larger ads will be always on, rather than displayed according a Cost Per Click (CPC) or a Cost per Mille (CPM) model, and will appear on the right of the page, in news feeds and mobile devices. Premium on Facebook distributes ads to non-fans, i.e. entirely new audiences, and can be viewed at the log-out screen, as well as in the same places as Reach Generator.
 

Facebook Cross-Promotion Ideas

Entrepreneurs are connecting on Facebook and exchanging prime spotlights from each other to promote each
other's products. As an example one marketers features and promotes another marketers interests and in return the other marketer features and promotes the marketer who promoted him. They both are using their Facebook space and sharing their friend base to promote each others products and services. Facebook Marketing Classroom

Check out Facebook Bullseye To Learn More.